2 Phrases You're Using that Hurt Your Design & Staging Firm
The Kate Show | Episode 5
If you are trying to grow or sustain your interior design business, you need to make sure you aren't self-sabotaging. For example, if you or your website use the phrase, "We design spaces based on your lifestyle," hold up! In this episode, I explain why this phrase cripples your potential new client's ability to confidently hire you.
Aside from that, we all know free consultations are not the best way to land new clients--at least not good ones. I spend the latter half of this episode explaining the difference between a "discovery call" and a "free phone consultation" and why one is absolutely detrimental to your business while the other is an absolute rockstar at driving the right clients to your doorstep.