Posts in Marketing Strategies
How to Harness Pinterest for Your Design & Staging Business

Do you use Pinterest as part of your marketing strategy? You should be! Pinterest is a great way to send traffic to your website, increase your publicity, and get noticed by your ideal client / shelter magazines. In this episode, I share how you can grow your Pinterest profile to 100K hits per month, increase your web traffic, put your pinning on auto-pilot--and yes--give you a blueprint of exactly what you should be pinning and how often.

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Creating a Passive Income for Your Interior Design & Staging Business

Have you ever wanted to take all of your interior design or home staging knowledge and sell THAT instead of trading your hours for dollars? I'm not suggesting that you need to stop serving your clients one-on-one, but I am hinting at the idea of having more time for your family without taking a pay cut (and, honestly, making more money) and moving toward a new phase of life with a manageable, work-from-anywhere income stream.

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How I Grew My Business & Made Marketing Easy

Today I'm taking a break from hardcore marketing topics to get personal, real, and raw with you. I started my business four years go, and it has been quite a journey. In year one, I was a newly wed, a college grad, and I had four thousand dollars to my name. In year two, I rebranded, refocused, and basically started over. In year three, my husband was able to quit his day job in order to pursue his own dreams, and I was finally able to say adios to the many part-time jobs I had.

Now it's year four, and we are building our dream log home. How did I get here?

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8 Dangerous Marketing Tactics You Should Avoid

Have you noticed the plethora of marketing advice being thrown around on social media? Me too. Some of it is so smart and so brilliant that it makes me proud to count myself among the ranks of "marketer."

But not all advice is sound. In fact, I've seen and heard a few marketing tips lately that have been proven to do more harm than good. I know this because I've either tried these tips myself or because my clients have come running to me for help after trying them.

Let me be clear: Everyone is entitled to their own opinion, and I'm sure everyone has a reason for imparting specific pieces of advice. However, it is my job to warn you if I see you being (potentially) led astray by the latest and greatest marketing ploy.

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