interior design email templates

Interior Design Email Newsletters

Also serving home stagers, organizers, and window pros.

Email Marketing for Interiors

Our professionally written email marketing newsletters are done-for-you and include hundreds of topics that allow you to…

  • Proactively stay top-of-mind with past clients and colleagues who can refer others to you and with leads who haven’t hired you yet

  • Describe your services and explain how you work

  • Showcase new projects, press, and vendors

  • Stay in touch with seasonal messages, everything from holidays to High Point Market

  • Get granular with micro topics that address your clients’ pain points

  • Go big with macro topics that address a wide variety of your clients’ needs

  • All topics are relevant to high end residential clients who have expendable income and a need for high-touch, high-trust professionals just like you.

interior design email marketing newsletter topic ideas templates
Email Marketing Certified badge with an envelope illustration and Mailchimp logo.
Smartphone displaying a Mailchimp-designed newsletter from The Socialite Agency on a gray background.

New clients as a result of my newsletter!

“I received two clients this past month from my newsletter. I remember hearing that it takes time (for some reason had 6-9 months in my head) and I started the newsletter last fall - sooo right! And it's working!"

- Trisha P.

Smartphone displaying a home decor newsletter from Flodesk with text and images.

Preview Our Trending Topics

  • INTERIOR DESIGN-BUILD

    How Designers Save Time & Money

    How Designers Help Builders

    How Designers Work with Realtors

    All About Designer for a Day

    Setting Renovation Expectations

    How Designers Curate Furniture & Decor

  • WINDOW COVERINGS

    Benefits of Motorized Window Treatments

    How Window Pros Transform Your Space

    How Workrooms Help Interior Designers

    Whole House Window Treatments 101

    How to Dress Windows Based on Room

    Outdoor Shades & Solar Treatments

  • PROFESSIONAL ORGANIZING

    Mental Health Benefits of Organizing

    Emotional Toll of Living with Clutter

    How Pro Organizing Works, a Play by Play

    Organizing isn’t Always about Aesthetics

    How We Organize by Room & Function

    Creating Good Organizational Systems

  • REAL ESTATE STAGING

    How Staging Benefits Listing Agents

    Why Occupied Staging isn’t DIY

    Home Staging Checklist for Sellers

    Why Home Staging isn’t Interior Design

    Home Staging Myths and Benefits

    If a Staged Listing won’t Sell, then What?

SERVICE PLANS

DIY PLAN

Silver

$199/mo

✓ 2 Newsletter templates per month that you can customize in Flodesk or Mailchimp

✓ Lead magnets and client guides

✓ Unlimited marketing support via phone / video calls and instant voice messaging

PRO PLAN

Gold

$299/mo

✓ 2 Newsletters per month that we customize for you in Flodesk, Mailchimp, or Elenore

Unlimited reviews of your SEO and website, Google Analytics, Google Search Console & Google Business

✓ Lead magnets and client guides that we will help you customize and install on your website

✓ Unlimited marketing support via phone / video calls and instant voice messaging

★ ★ ★ ★ ★

New project a half hour after sending.

“Just sent out the first newsletter in the last half hour and one of my good clients JUST reached out and wrote ‘It's like you ready my mind. I've been meaning to call you. We need a complete upstairs remodel.’

THANK YOU for working your magic!!”

- Natalie R. | Interior Designer

★ ★ ★ ★ ★

Received an inquiry within an hour!

“I just sent my first newsletter today and received an inquiry for window treatments within an hour! The templates for the newsletters are so polished and professional looking. I could never have come up with them on my own.”

- Private Client, Window Treatments

★ ★ ★ ★ ★

Results within four hours.

“My newsletter was sent four hours ago and I just got a call from a repeat customer for five Roman shades!”

- Bethany Wheaton, Plymouth Upholstery

★ ★ ★ ★ ★

My business has tripled.

“My business has tripled in the past 3 months since I signed up for Vault. I can’t thank you enough…Your strategy works and I’m forever grateful to have found you.”

- Virginia DesRoches, Ironwood Studio

★ ★ ★ ★ ★

Several new clients from just the first one!

“I have put into practice the monthly newsletter and have received great comments and several new clients from just the first one!”

- Amanda Deal Smith, Sew Unordinary

★ ★ ★ ★ ★

The well-crafted look that I’ve always wanted.

“Socialite Vault has provided me with the structure and well-crafted look I’ve always wanted. Plus I have gotten so much praise from my email subscribers!”

- Alejandra Munizaga, Natura Interiors

  • Everything is customizable. We (or you) can add your logo, your own photos, and tweak the wording as needed.

  • We release fresh newsletter content every two weeks, on the 1st and 15th of every month.

  • Email marketing will require around 30 minutes of your time each month or you have the option to put your email marketing on autopilot with us. Each month, we’ll select a relevant email topic for your business, customize it to your brand, and send it to your contacts. You won’t have to be involved at all unless you want to be. (We LOVE collaborating!)

    You can also delegate these tasks to your team member or VA, and we’d be happy to work with them directly.

  • We use Mailchimp or Flodesk for email marketing and newsletters, but you can also copy/paste the photos and text we provide into any email platform that you prefer.

Frequently Asked Questions

General Questions about Our Ongoing Marketing Services

  • Yes, and the level of consulting / strategy you receive depends on the plan you select.

  • No, we don’t offer social media management. Social media has been statistically proven to be a poor source of leads for home pros, resulting in low quality leads or, often, none at all.

    Our services cover email marketing specifically - because email has proven successful for the home industry.

  • We’ve been offering this service since 2016 and have never had an issue with overlap. The large quantity and variety of what we offer resonates with very specific aesthetics. Not everyone will select the same content. Plus, all content can and should be modified to suit your brand.

  • All account and plan changes require a 30 day written notice, regardless of billing cycle.

    Downgrades and cancellations are only available for clients who have been a paying client on any Socialite Vault plan for at least six (6) cumulative months.

    Due to the digital nature of our products and services, we do not issue refunds.

    As a client of Socialite Vault, you are agreeing to these and other Terms & Conditions, which can be read in full here.

  • Your input and feedback are absolutely necessary.

    You’ll need to set aside 30 minutes per month to select your newsletter topic (or make a custom request) and tell us which photos and text should be adjusted to suit your brand.

  • We provide newsletters that are already written and ready to use.

    Depending on your membership level with us, you’ll be able to either add your own customizations or have us customize them for you.

    We do not write newsletters for you from scratch, nor will we turn your past blog posts or notes into newsletters. However, we welcome your topic suggestions. If your topic idea is a good fit, we’ll add it to our production schedule for you and our other clients to use.

Questions Specific to Email Marketing Services

  • Nope! We’ve got that covered, though we always appreciate your input. If you have a specific topic idea that your ideal client would love, simply ask for it and we’ll likely be able to create it for you.

  • No, we’ve found that generic content doesn’t serve anyone very well. ;) Most of our content is generated by our members making requests for specific topics. We then do the research on those topics, curate photos, and produce professional newsletters based on their simple requests.

    We keep our content within the bounds of the high end and luxury end home industry. We do not provide DIY content.

Ready to Get More of the Right Clients?